Innovating a corporate finance town hall for 3 years

Innovating a corporate finance town hall for 3 years

Innovating a corporate finance town hall for 3 years

The Ask

The Ask

High-Impact Virtual Programming

High-Impact Virtual Programming

The Idea

The Idea

Dynamic Digitally Enhanced Communication Mixed with Modern Innovation

Dynamic Digitally Enhanced Communication Mixed with Modern Innovation

The Need

The Need

Buzz & Excitement
Internal Employee Engagement
Global HR Message
Company Updates

The Solution

The Solution

Content Strategy 
Event Production
Global Livestream

6

6

LIVE TO TAPE SEGMENTS

LIVE TO TAPE SEGMENTS

6

LIVE TO TAPE SEGMENTS

200+

200+

LIVE ATTENDEES

LIVE ATTENDEES

200+

LIVE ATTENDEES

30+

30+

REPRESENTED COUNTRIES

REPRESENTED COUNTRIES

30+

REPRESENTED COUNTRIES

The Challenge

THE CHALLENGE

Gradient was asked to reinvent what historically existed as a 2 day in-person investor conference into a content-rich global virtual live interactive experience during a global pandemic. The innovation that went behind changing a global town hall transformed into a multi-year program that constantly innovated the livestream and finance world.

Custom Built Virtual World

Custom Built Virtual World

Custom Built Virtual World

3D World and Livestream Platform

3D World and Livestream Platform

Globally Integrated Speakers

Globally Integrated Speakers

Slipstream Integration

Slipstream Integration

Custom Built Streaming Systems

Custom Built Streaming Systems

Branded 3D World

Branded 3D World

The Results

The Results

Over the past 4 years Gradient has pre-recorded influential CEOs from JPMorgan Chase, Sainsbury’s, Panera, Pret, JDE Peet’s and the Pet Care Industry. All footage was beamed directly into the livestream to globalize 32 C-Level Executives from offices in LA, Boston, Chicago, New York, Amsterdam, London and Edinburgh. Year over Year innovation to the livestream systems have created increasingly impressive livestream experiences for a global finance institution.

Studio Recording

Studio Recording

Studio Recording

Seamless Production

Seamless Production

Seamless Production

Speaker Prep

Speaker Prep

Speaker Prep

CREATIVE STRATEGY

CREATIVE STRATEGY

CREATIVE STRATEGY

CONTENT STRATEGY
Social Capture
Platform Engagement

COMMS STRATEGY
Invite Messaging
Recap Content

CREATIVE PRODUCTION

CREATIVE PRODUCTION

CREATIVE PRODUCTION

EXPERIENCE DESIGN
Spacial Design
Virtual Flow

CREATIVE DESIGN
Programming
Dynamic Feel

PHYSICAL PRODUCTION

PHYSICAL PRODUCTION

PHYSICAL PRODUCTION

CONFERENCE
Keynote Speaker
Breakout Groups

LIVESTREAM
Global Audience
Event Platform

CONTENT
Social Capture
Sizzle Reel

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