Experienced By Many. Seen By Millions.

Experienced By Many. Seen By Millions.

Experienced By Many. Seen By Millions.

The Ask

The Ask

Showcase Veuve Clicquot x Magnum Photos Partnership

Showcase Veuve Clicquot x Magnum Photos Partnership

The Idea

The Idea

Emotions Of The Sun

Emotions Of The Sun

The Need

The Need

Shared Cultural Experience, 360 Amplification, Drive Retail Sales

The Solution

The Solution

Exhibition Of Art, Champagne & Solaire Culture

4M

4M

IN REACH

IN REACH

114K

114K

FOOT TRAFFIC

FOOT TRAFFIC

22 MIN

22 MIN

DWELL TIME

DWELL TIME

4M

IN REACH

114K

FOOT TRAFFIC

22 MIN

DWELL TIME

The Challenge

THE CHALLENGE

Our experience to launch the partnership of Veuve Clicquot and Magnum Photos was a huge success, resulting in impressive metrics: 4M reach, 114K in foot traffic, and an average of 22 minutes in dwell time. Our approach? We incorporated Solaire Culture – the sense of joy and optimism inspired by the sun – into every aspect of the immersive experience. 

Eye-Catching Facade

Eye-Catching Facade

Eye-Catching Facade

Captivating Photography

Captivating Photography

Driving Merchandise Sales

Driving Merchandise Sales

Curated Launch Party

Curated Launch Party

Product Sampling

Product Sampling

Immersive LED Display

Immersive LED Display

The Results

The Results

How’d we do it? By building a public exhibition where art, champagne, and Solaire Culture collide. Every moment amplified the joy of the sun, from Veuve’s citrusy tones painted throughout the space to the 40 sun-themed prints of eight global photographers. And of course, an abundance of bubbly champagne!

PR Amplification – GMA

PR Amplification – GMA

PR Amplification – GMA

Beautiful Scenography

Beautiful Scenography

Beautiful Scenography

Premium Content

Premium Content

Premium Content

Street Engagement

Street Engagement

Street Engagement

Photographer Workshops

Photographer Workshops

Photographer Workshops

Exhibition Lighting

Exhibition Lighting

Exhibition Lighting

CREATIVE STRATEGY

CREATIVE STRATEGY

CREATIVE STRATEGY

CONTENT STRATEGY
Social Capture

COMMS STRATEGY
Invite Messaging
Recap Content

CREATIVE PRODUCTION

CREATIVE PRODUCTION

CREATIVE PRODUCTION

EXPERIENCE DESIGN
Spacial Design
Attendee Flow
RSVP Management

CREATIVE DESIGN
Programming
Engaging Feel

PHYSICAL PRODUCTION

PHYSICAL PRODUCTION

PHYSICAL PRODUCTION

POP-UP
Immersive Photography Exhibition


CONTENT
Social Capture
Sizzle Reel

DIGITAL P.O.S.
Amplified Onsite Sales

  • VIEW MORE WORK -

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